PENINGKATAN KEMAMPUAN ENTREPRENEURSHIP DENGAN LITERASI BISNIS ISLAM DAN PEMANFAATAN LEMBAGA KEUANGAN SYARIAH PADA PELAKU UMKM DI KAWASAN PANTAI JUMIANG DESA TANJUNG PADEMAWU PAMEKASAN

Abstract

This community service activity aims to enhance the entrepreneurial capacity of MSME actors in the Jumiang Beach tourism area, Tanjung Village, Pademawu District, Pamekasan Regency through strengthening Islamic business literacy and the utilization of Islamic financial institutions. The implementation method includes field observations, focus group discussions (FGD), and training involving entrepreneurs, youth, community leaders, and Islamic microfinance practitioners. The results show improved participants’ understanding of Islamic business concepts, business cycles, market mapping, and the importance of partnerships with Islamic financial institutions. Moreover, the program successfully established productive communication between MSME actors and KSPPS BMT NU as potential funding partners. This initiative contributes to fostering sharia-based entrepreneurship and collaborative community economic empowerment in coastal areas.